How to Land Your First Gig on LinkedIn

Social media can connect you with people all over the world. Linkedin can connect you with the people who make the decisions in businesses. Why not take advantage of it? LinkedIn is becoming more and more significant in the job search. This is another step in the direction of turning LinkedIn into a virtual version of a lifelong résumé to land your first gig. Recruiters can see the work lives and skills of all employees who have profiles in it at a look.

Many organizations are now transferring their job postings entirely to Linkedin via the social media platform. As a result, to land your first gig on Linkedin, Linkedin is the world’s most well-known job-search social network, and to find as many jobs as possible, you need to keep your profile up to date. If you’re self-employed, LinkedIn features a platform where you may offer your services as a freelancer. It is a significant benefit. We can assume that the organization is adapting to the labor market and new ways of working based on this new functionality and other changes in the job search tools.

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What Are The Benefits of Using LinkedIn As a Marketing Tool?

Several things, all of which are good to you and are interconnected:

Reach Out to Your Potential Audience of 414 Million People.

But, let’s face it, many individuals aren’t required. Don’t you think a few hundred people interested in what you offer would be more than enough? You can use it to build your business, not just land a job. Make it a goal to fall in love with a few, and the others will arrive on their own.

2. Make Name For Yourself in Your Industry As a Benchmark or a Standout Individual in Your Field.

Assuming you are a content writer, writers will make up a huge portion of your LinkedIn acquaintances. I have to tell you that the vast majority of them have not worked on a LinkedIn profile that differentiates them and makes them stand out from the crowd. As a result, you have a fantastic opportunity. Make a name for yourself as a reference writer. Be the first to appear in searches and amaze your potential client with the information they will discover about you.

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3. Increase Your Visibility in Searches, Both on The Platform and on Google.

If you already have a profile, do the test by typing your name into the Google search box; your Linkedin profile will most likely come up first. Something similar happens with Google Images. Within Google, Linkedin has a tremendous amount of positioning influence.

4. Increase The Number of Visitors to Your Website

It increases your website visitors. You may do the test since Analytics allows you to see which social networks drive traffic to your blog. Keep in mind that Linkedin can account for more than 60% of your traffic.

5. Instill Confidence in Your Potential Customers.

Instill confidence by exposing your work and professional experiences through third-party referrals. To get a quote, who would you call first? A person with a professional photo, a comprehensive profile, a sample of their work, or a person whose profile information is glaringly missing?

Let’s take a closer look at the platform. Take a look at the information Linkedin provides about its users:

28 percent of users are in charge of their company’s finances. In their business, four out of five people make decisions. High-level senior executives account for 39% of users.

However, to land your first gig and get the most out of LinkedIn and reap these rewards, you must put in some effort. And the first thing you’ll need to do is drastically upgrade your profile in order to portray yourself as the person you aspire to be or currently are. You may begin your LinkedIn communication plan once you’ve determined how you want to be perceived by potential clients, what your specialty is, and what you want to focus on.

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The 3 Fundamental Areas That You Must Work Consicentiously to Land Gigs on LinkedIn

To escape 9-5 and land your first gig and get going on LinkedIn, these are areas you need to work on: your profile, your contacts, and your content.

Your Profile

The first and the most basic thing to work on your LINKEDIN account is your profile. You must continue to improve your profile until you achieve distinction. To accomplish so, you must complete as many portions as possible. You must set up your profile so that your information is publicly visible so that anyone looking for what you have to offer can discover you.

The Major Components in Your Profile:

  • Your profile picture
  • Cover picture as a background. Give it your all in terms of what you do.
  • Name, address, and phone number
  • Headline’s custom URL
  • Location and industry.
  • Knowledge and experience
  • Qualifications and endorsements
  • Schooling
  • Voluntary work or subjects that you are passionate about
  • And your credentials, accolades, awards, projects, and recommendations.

All of these areas must be accomplished in a strategic manner.

Who you are, what you offer, how you work, and why they should choose you should all be clear to anyone who visits your profile. It may appear straightforward, but did you realize your profile has so many fields to fill out? Also, if you’re one of those people who claim they speak English, French, or any other language and want to prove it, what better way to do so than to establish a new Linkedin profile in that language? Almost all of the sections, with the exception of validations and suggestions, will have to be rewritten.

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Your Contacts

After you’ve completed your profile, you’ll need to start building your network of connections. Your network on Linkedin consists of first, second, and third-degree relationships. Your contacts’ first-degree contacts automatically become your second-degree contacts. Their 2nd-degree contacts are included in your 3rd-degree contacts. As a result, your network grows rapidly with each new high-quality contact you make. Because you only have a limited number of invitations to send on Linkedin, it’s critical that you carefully consider who you accept and who you invite. You will only be able to send 5,000 invitations, whether accepted.

Use the search engine in the center of your profile to look for possible clients using keywords, and once you’ve found them, send them a customized message explaining why you’d like to contact them. You have a very good likelihood that they will accept your invitation if you do so. And you’ll be able to set yourself out from the start. Only around 5% of the contact requests I receive are personalized, so I pay much more attention to what they say to me and who they are.

Your Content. Dazzling With Your Know-How and Helping With Useful Information.

What do you think about 300/500 contacts if you already have a small network of intriguing contacts? You’ll need to focus on the third essential area: your content on LinkedIn. You can discuss your field, experiences as a designer, and how you have aided clients. You can chat about your referrers, share their content, and remark on their posts and updates if you haven’t had any clients yet. If you’re a photographer, you’ve had it a lot easier than other professionals because you’ve probably already built up a visual portfolio of your work.

Why not share and publish your work? Is it true that the client has accepted them or not? Why not demonstrate your method to your audience? You’ll find your perfect client if you tell the world what you do and how you do it. It would be more accurate to say: that your perfect client will undoubtedly find you. “This is exactly what I was looking for; where were you?” it will be said. Anyone will be interested in you only if you can educate, inform, inspire, and entertain them in this age of the Internet. Anything you create must be linked to your field of expertise. Teach, inform, and demonstrate how your talent can assist your contacts regarding your niche.

Others will be able to connect with you naturally due to this. They’re what I refer to as healthy connections that benefit your career. LinkedIn allows you to post in a variety of formats. You can create an article, submit it, start a poll, share an image, post a video, show off a document, etc. Try them all out and see which ones result in the most engagement and reach. Articles have a lower reach and interaction than posts and other content formats on the site.

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Wrap Up

Tap into the power of your profile to land your first gig on LinkedIn. It’s as simple as that. It is very useful for a freelancer to have a presence on LinkedIn. It can be one of your powerful weapons as a freelancer. Build your network and post regularly while also engaging with people’s posts. Engage with other people’s posts, and don’t just leave a generic response. Add value to the conversation by leaving valuable comments, asking questions, or offering a unique perspective on the topic. Your postings will receive a lot of attention as a result of this. Contact us at 30 for further information.